Sunday, April 3, 2011

Press Release Butterfly Effect Switzerland - Grindelwald


Grindelwald, Switzerland March 26th 2011, The Butterfly Effect Switzerland held the first ever Butterfly Effect Snow Edition. It was the first event of The 2011 Butterfly Effect World Tour. In the past the event has always been held in the water with sports such as surfing, windsurfing, kitesurfing, and stand-up paddling, but now it has expanded into snowboarding, skiing and telemarking. The Butterfly Effect encourages women of all ages, level and abilities to stay active and healthy and, most of all, fun doing it!

40 women from Hawaii, Mexico, UK, Germany, Netherlands, France and Switzerland gathered in Grindelwald-First to share their passion of snow sports. The women ranged in age from 16 to 68 and the levels ranged from novice to professional. To share this common passion of sports and to support and encourage each other is what The Butterfly Effect represents. The day offered park, pipe, and/or slope clinics, lunch, gift bags provided by the sponsors, and a non-competitive downhill run. The women snowboarded, skied, or telemarked the 1,500m run from the top of First - Oberjoch to the Grindelwald town. The event sponsors of The Butterfly Effect Switzerland were Jungfrau, White Elements Grindelwald, Backdoor Shop, Fanatic Snowboards, Suddenrush, Dakine, Green Fix, Berggasthaus First-Genepi, Pura Vida Yoga, Matiko, Avocado Bar, Force Line Surfboards, Wings Hawaii, Bäckerel Wüthrich AG Gletscherbeck, and Bäckerel-Konditorei-Café Ringgenberg.

The event’s sponsor Jungfrau and White Elements Grindelwald in the Jungfrau Region make a unique and fascinating place to visit. In the winter there are over 200kms of ski slopes to explore, 100kms of footpaths, ice rinks and a train trip to the highest train station in Europe, Top of Europe.







































many thanks to Luigi Corda for the pictures.


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